Head of Multifamily Sales
Glen Scher
Senior Managing Director Investments
Glen Scher is one of the top multifamily investment brokers in Los Angeles. Glen Scher and Filip Niculete formed the LAAA Team at Marcus & Millichap in 2019; together they have closed 495+ transactions since 2012. Those sales total $1.55B+, making the LAAA Team one of Southern California's most active multifamily brokerage groups.
Start a confidential valuationAdvisor Overview
Local knowledge. Institutional discipline.
Glen began his career at Marcus & Millichap's Encino office in 2014, shortly after graduating from UC Santa Barbara with a degree in Economics and a minor in Accounting. Early on, he focused on the southern San Fernando Valley (Sherman Oaks, Studio City, Valley Village, Toluca Lake), where he quickly established himself as a market expert. By 2016, he was recognized as one of the most active multifamily agents in the region, earning the Rookie of the Year award from the San Fernando Valley Business Journal.
Marcus & Millichap promoted Glen to Senior Associate in 2017, less than three years into his career. Today the LAAA Team has 8 investment professionals and 3 support staff focused exclusively on apartment building sales, development land, and 1031 exchanges.
Glen also works with lenders and receivers on multifamily dispositions. His experience includes the off-market REO sale of 3555 Siskiyou Street and the 2700 White Lane receivership auction assignment, working alongside Marcus & Millichap Auction Services. His role is sale brokerage: property assessment, buyer outreach, offer evaluation, and closing coordination with the client and counsel. Learn about lender-owned and receivership sales.
Education
University of California, Santa BarbaraB.A. Economics, Minor in Accounting
Before entering real estate, Glen was a standout Division I golfer at UCSB. Over his four-year collegiate career, he captured three individual titles and recorded more than 25 top-ten finishes, earning a national ranking among the top 50 collegiate golfers. In his junior year, Glen was named Big West Golfer of the Year and UC Santa Barbara Male Athlete of the Year, becoming the first and only golfer in UCSB history to receive the university's highest athletic honor.
Recognition
Chairman's Club2021
National Achievement Award2017, 2019, 2020, 2021, 2022
Sales Recognition Award2016-2025 (10 consecutive years)
SIA Induction2020
SFVBJ Rookie of the Year2016
Market Expertise
Team-wide regional experience.
The LAAA Team transaction record across Southern California markets, led by Glen Scher and Filip Niculete.
| Market | Transactions | Apartment Units | Sales Volume | Relative Activity |
|---|---|---|---|---|
| San Fernando Valley | 210 | 2,643 | $803,955,111 | Transactions Sales volume |
| West LA & Beach Cities | 64 | 272 | $215,504,300 | Transactions Sales volume |
| Hollywood & Eastside | 20 | 109 | $48,272,500 | Transactions Sales volume |
| Glendale, Pasadena & Burbank | 53 | 344 | $134,541,440 | Transactions Sales volume |
| Ventura & Santa Barbara | 22 | 208 | $55,442,379 | Transactions Sales volume |
Top cities by transaction count: Los Angeles, Van Nuys, North Hollywood, Sherman Oaks, Santa Monica, Pasadena, Valley Village. Glen and the LAAA Team have closed deals in 120+ cities across 22 states.
Track Record
Featured Transactions
Selected LAAA Team closings under Glen’s co-leadership.
Current Opportunities
Properties currently available
Selected current opportunities represented by the LAAA Team.
AvailableMultifamily13724 Victory Blvd, Van Nuys, CA 9140168 units$22,900,000
AvailableMultifamily10455 Magnolia Blvd, North Hollywood, CA 9160126 units$9,200,000
AvailableMultifamily31701 Ridge Route Rd, Castaic, CA 9138433 units$7,500,000
AvailableMultifamily2001-2005 Grismer Avenue, Burbank, CA 9150414 units$5,250,000Team Leadership
Senior leadership, supported by a coordinated team.
Glen co-leads the LAAA Team and heads its multifamily investment sales practice.
Glen combines direct client advice with the resources of a coordinated advisory team. He remains personally involved in strategy, major decisions, and negotiations.
Market specialists and support professionals contribute local knowledge, financial analysis, marketing, buyer outreach, and transaction coordination. Their work is brought together through one senior point of accountability for the client.
Senior leadershipThe lead advisor remains directly involved in strategy, client communication, and major decisions.
Market intelligenceLocal specialists contribute current submarket conditions, buyer activity, and property-specific context.
Research and analysisComparable transactions, property economics, and market conditions support the team’s recommendations.
Positioning and outreachResearch and market knowledge are translated into clear marketing materials and direct buyer communication.
NegotiationSenior advisors evaluate price, terms, buyer qualifications, and the likelihood of closing.
Transaction coordinationDedicated coordination keeps due diligence, escrow, and closing communication organized.
Advisory Process
Clear advice from the first conversation through closing.
A clear three-stage approach keeps owners informed while the team coordinates property analysis, market positioning, buyer outreach, negotiation, and closing.
Understand the Property
The process begins with the property, its operations, relevant market evidence, and the owner’s priorities.
Representative work
- Review property and operating information
- Analyze comparable sales, rents, expenses, and market conditions
- Discuss value, timing, and ownership objectives
Shape the Market Strategy
Translate the analysis into a pricing and positioning strategy, marketing materials, and focused buyer outreach.
Representative work
- Establish pricing and positioning
- Prepare marketing materials and conduct buyer outreach
- Manage inquiries, tours, and market feedback
Advise Through Closing
Compare offers, negotiate key terms, and coordinate the transaction through due diligence, escrow, and closing.
Representative work
- Evaluate price, terms, and execution certainty
- Guide negotiation and due diligence
- Maintain clear communication through escrow and closing
Supporting Analysis
Analysis matched to the property and the owner’s objectives.
When Relevant
Work With Glen
Get a confidential valuation of your apartment building
Request a complimentary, confidential Broker Opinion of Value from the LAAA Team.
Press & Insights
Coverage and market perspective.
Selected LAAA Team research relevant to Glen Scher’s practice.
In the Press
All press- CoStar News · May 2023Here's An Early Look at How the New Los Angeles Mansion Tax Affects Property SalesGlen Scher quoted as a market expert on Measure ULA's impact on Los Angeles apartment building transactions and investment sales activity.
- CoStar News · October 2021Weinreb Holdings Sells Adjacent Apartments in Northridge59-unit, $15.3M multifamily sale in Northridge. Glen Scher and Filip Niculete represented the seller.
LAAA Team Insights
All insights- Seller GuidesSelling a Los Angeles Apartment Building in Receivership: A Guide for Lenders and ReceiversA practical guide for lenders and receivers: sale authority, property assessment, diligence, qualified buyers, offer comparison, and closing coordination.
- From Our Track RecordBank-Owned and Court-Ordered Sales: Lessons from Los Angeles DispositionsLessons from lender-owned and court-ordered sales: buyer fit, unfinished improvements, sale authority, and execution with Glen Scher and the LAAA Team.
- From Our Track RecordHow Rent Control Is Reshaping Multifamily Ownership in LARSO, AB 1482, Measure ULA, LIHTC. Forty-one of our transactions involved regulatory complications that shaped pricing, narrowed buyer pools, and extended timelines. Here is what selling in a regulated market actually looks like.
- From Our Track RecordWhat 48 Complex Escrows Taught Us About Closing Deals in LAFinancing collapses, inspection surprises, title defects, buyers who walk. After navigating 48 escrows that almost failed, totaling $179 million, here are the five reasons LA deals fall apart and the four patterns that save them.
- From Our Track RecordAfter 30 Years: What Happens When Long-Term Owners Finally SellTwenty-eight of our deals involved sellers who held for decades. The decision to sell is rarely about the building. It is about retirement, estate planning, regulatory fatigue, and the transition from active landlording to passive income.
- Seller GuidesApartment Building Insurance in Los Angeles: What Owners Pay in 2026 and What It Does to ValueWhat 69 LA apartment buildings pay for insurance: $982 a unit, $1.11 a square foot, why surplus lines costs more, and how renewals rose.
Owner Questions
Questions about working with Glen Scher
Glen Scher and the LAAA Team cover all of Los Angeles County, Ventura County, and Santa Barbara County, with particular depth in the San Fernando Valley, Westside (Santa Monica, West LA, Venice), Hollywood, Koreatown, Glendale, Pasadena, and Burbank. The team has closed deals in 120+ cities across 22 states.
Glen Scher and partner Filip Niculete have closed 495+ transactions totaling over $1.55B+ in sales volume since 2012. Their final asking price averages 96.7% of original list across 340 apartment sales, with 38% of apartments sold under 30 days and 61% of listings never reducing the asking price by more than 3%.
Call (818) 212-2808 or email Glen.Scher@marcusmillichap.com for a complimentary, confidential Broker Opinion of Value. Most valuations are delivered within 5-7 business days. The valuation includes comparable sales analysis, income approach, and current market positioning.
Glen and the LAAA Team specialize exclusively in multifamily investment properties (apartment buildings from 4 to 200+ units), development land for multifamily and affordable housing projects, and 1031 exchange advisory. They do not handle single-family homes, office, retail, or industrial properties.
Three things set Glen apart: volume (495+ closed transactions provides unmatched market data and buyer relationships), specialization (the team only does multifamily, with no distractions), and team structure (8 investment professionals backed by 3 support staff means every deal gets dedicated attention from prospecting through closing). The LAAA Team proactively calls 100+ targeted buyers per listing rather than waiting for inquiries.
Glen graduated from UC Santa Barbara with a B.A. in Economics and a minor in Accounting. Before real estate, he was a Division I golfer at UCSB, earning Big West Golfer of the Year and UCSB Male Athlete of the Year honors. He joined Marcus & Millichap in 2014 and was promoted to Senior Associate in under three years.
Glen Scher at the LAAA Team has closed 28 transactions totaling $101.2M+ in Sherman Oaks since 2012, more than any other broker in the submarket. Glen lives and works in the southern San Fernando Valley and knows every apartment building along Ventura Boulevard, Riverside Drive, Moorpark Street, and the Sherman Oaks zip codes (91403, 91423). Call (818) 212-2808 for a confidential valuation.
Glen Scher and Filip Niculete have closed 22 Pasadena transactions totaling $58.1M, including the 21-unit building at 400 S Mentor Ave for $7,500,000 and a $12,500,000 development site at 233 S Euclid Ave. Call (818) 212-2808 for a confidential valuation.
Glen Scher and the LAAA Team have closed 209 transactions totaling over $798M in the San Fernando Valley since 2012, the highest deal volume of any brokerage team in the submarket per CoStar. The team's depth covers Van Nuys (43 deals), North Hollywood (42 deals), Sherman Oaks (28 deals), Valley Village (14 deals), Northridge (11 deals), and every Valley city in between. Glen operates from the Marcus & Millichap Encino office at 16830 Ventura Blvd.
Glen's median marketing period is 34 days on apartments, with 38% of apartments selling within 30 days. The LAAA Team's process generates competitive offers quickly because they pre-market every listing to a database of 36,000+ owner and investor contacts plus 100+ targeted buyer calls per deal before the property goes live.
Yes. Glen Scher and the LAAA Team have facilitated 100+ 1031 exchanges for LA apartment owners, including out-of-state replacements, NNN corporate-leased properties, and DSTs (Delaware Statutory Trusts). Sellers average a 75% increase in net cash flow after exchange across our 25 documented case studies. Glen coordinates the entire transaction including QI selection, replacement property identification, and 45-day/180-day timeline management.
Yes. The majority of LA multifamily buildings fall under the LA RSO (Rent Stabilization Ordinance) or AB 1482, and Glen Scher specializes in pricing and marketing rent-controlled properties. The team's 495+ closed transactions provide deep data on RSO-specific buyer pools, cap rate adjustments, and rent reset strategies. Glen also handles Costa-Hawkins vacancy decontrol scenarios and Ellis Act withdrawals.
Yes. Glen handles many confidential off-market sales for owners who prefer privacy or want to test pricing without public exposure. The team markets directly to its 36,000+ contact database via private outreach with no online listings, no signs, and no MLS publication. Tenants and neighbors are not notified until escrow opens.
Glen Scher's team maintains a database of 36,000+ owner and investor contacts with 23,500+ active email subscribers built since 2012, plus 14,000+ broker relationships nationwide. Every listing gets 100+ targeted buyer calls within the first week, creating competitive bidding that drives the team's 96.7% apartment pricing accuracy.